Wednesday, 29 May 2024

Client Challenge - Headstronger with Fantastic 5!!!

 

Last week, I got an opportunity to participate in a Client Challenge competition organized by Strathclyde Business School as a team. We participated as a team of five, calling ourselves Fantastic 5!! 

The client was Headstrong – A wee company based in Glasgow working in therapeutic counselling for young people.

The challenge presented to us by the founder Mr. Brian Costello is given,

How do we build a business that delivers the great work helping young people (and parents and staff) in a way that isn’t a constant anxiety that each June everything will disappear. Is this about clever marketing and making us a ‘voice’ in the sector? Is this simply the nature of the beats and something we have to accept? Or are we missing key opportunities to sign longer contracts, to access better funding sources, and to build some security into the future of this part of the business.

After two days of brainstorming, debates and discussions we presented a new product for the company analysing their strengths and taking into account their resource restrictions. Even though, we could not win the challenge, it was a great experience for us. It gave us an opportunity to apply our learnings from MBA in a actual scenario. Our idea of new product was well appreciated by the judges, the application of Multi Criteria Decision Making to optimise the resource allocation in the current business was applauded by the founder.

While we did not win the challenge, the journey was a testament to the power of collaborative innovation and strategic thinking. It underscored the importance of applying academic insights to solve real-world problems, and we are grateful for the opportunity to contribute meaningfully to Headstrong’s mission. This experience has certainly equipped us with deeper insights and enhanced our readiness for future professional endeavors.